Teyanna Smith
– General Manager at Zen Dental Marketing
Business Operations | Digital Marketing | Team Management | Brisbane, Australia
Teyanna Smith has worked in digital marketing since 2017. She brings a combination of formal marketing education, technical knowledge and business management expertise to her role. Her professional background spans service-based businesses, ecommerce and digital marketing, giving her an understanding of how marketing teams operate across different industries.
At Zen Dental Marketing, Teyanna’s primary expertise lies in business operations and management. Her knowledge of SEO, paid advertising, social media and web development also provides a valuable technical foundation for her leadership responsibilities.
A Strong Foundation in Marketing and Creative Design
Teyanna developed her interest in marketing through a combination of formal education and practical learning.
She graduated from Queensland University of Technology (QUT) in 2018 with a Bachelor of Marketing, building a foundation in marketing principles, business communication and digital strategy.
Alongside her marketing studies, Teyanna developed skills in interactive and visual design, including website design, coding, photography and graphic design. This combination of creative and technical knowledge helped broaden her understanding of how businesses communicate with customers through different digital channels.
During her studies, she was also a member of the Business and Management Student Association, reflecting her early interest in business and management. Her education provided a foundation for a career that would eventually extend beyond marketing execution into business operations and leadership.
Professional Training and Digital Marketing Expertise
Teyanna’s marketing knowledge combines academic study with formal training across several digital disciplines.
She has completed training in Google Ads and Facebook Ads, along with a Google Analytics certification. Her additional training in website design, graphic design and photography supports her understanding of both the technical and creative aspects of digital marketing.
Her areas of professional knowledge include:
Business operations and management
Her primary area of expertise, focusing on the management and operational needs of a digital marketing business.
Google Ads
Understanding paid search advertising and how businesses reach potential customers through Google.
Search engine optimisation (SEO)
Knowledge of organic search marketing and strategies that support online visibility.
Social media marketing
Understanding how businesses use social platforms to communicate with audiences and build their online presence.
Website design and development
Technical and creative knowledge of website structure, design and coding.
Digital analytics
Training in Google Analytics and interpreting marketing performance information.
Together, these skills give Teyanna a broad understanding of the work involved in delivering digital marketing services, while her current responsibilities centre on the management side of the business.
Teyanna's Role as General Manager
As General Manager of Zen Dental Marketing, Teyanna brings her strongest professional expertise to the business’s operational and management functions.
Her background in digital marketing provides important context for this work. Having studied and worked across paid advertising, SEO, social media and website development, she understands the different disciplines involved in running a digital marketing agency. This knowledge helps her approach business management with an appreciation of both operational requirements and the work performed by marketing specialists.
Her role also brings together two areas of professional experience that have developed throughout her career: an understanding of digital marketing and a focus on how businesses are managed.
At an agency dedicated to the dental industry, these capabilities contribute to the management of a business delivering specialist marketing services to Australian dental practices.
Life Outside Zen Dental Marketing
Based in Brisbane, Queensland, Teyanna enjoys an active lifestyle that balances fitness, creativity and time with family and friends.
An enthusiastic reader, she enjoys fiction, historical books and true crime. Her creative interests include painting and collecting vinyl records, while her appreciation for design extends beyond her professional work.
Teyanna also enjoys staying active through running, cycling, gym sessions and reformer Pilates. When she is relaxing at home, she might be playing Nintendo Switch, experimenting with recipes or spending time with her golden retriever, Lily.
Cooking, enjoying a good glass of wine and catching up with family and friends are also important parts of her life outside the office. And one fact that often surprises people? Despite having an American accent, Teyanna has never lived in the United States.
Connect With Teyanna and Zen Dental Marketing
Teyanna brings a well-rounded background to her role as General Manager. Her experience across ecommerce, service-based businesses and digital marketing complements her focus on business operations and management at Zen Dental Marketing.
Together with the agency’s founders, Jason and Toby Schulz, and its team of marketing specialists, Teyanna is part of a business dedicated to supporting the digital marketing needs of Australian dental practices.
Looking for a marketing agency with experienced leadership and a dedicated focus on dentistry? Discover how Zen Dental Marketing can help your practice strengthen its online presence and connect with prospective patients.